Stupid premiere turns spotlight on film industry's footprint

The Age of Stupid has had its world premiere across 65 screens throughout the UK, including a green carpet premiere in London with a solar powered cinema and bike powered popcorn. As Channel 4 News points out in this segment on the film, the carbon footprint of film production is less often discussed, with the Film Council apparently now researching the area. A recent survey found that the Hollywood film industry creates more carbon than all LA air traffic.

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